Gunjan Doshi

• Each year, 85,000 H-1B visas are granted for foreigners with advanced skills and education, and last year, 163,000 petitions were filed in the first five days after applications were accepted.
• In 2006, foreign nationals residing in the U.S. were listed as inventors on 25.6% of the patent applications filed in the U.S., up from 7.6% in 1998. A Council of Graduate Schools survey found that in the fall of 2007, 241,095 non-U.S. citizens were enrolled in graduate programs. Some 55% were in engineering and the biological and physical sciences, compared with only 16% of U.S. citizens. In 2007, more people on temporary visas received doctorates in physical sciences and engineering than U.S. citizens.
• Merrill Lynch estimates that in 2007 there were 10.1 million individuals in the world, 7.1 million outside the U.S., with at least $1 million in financial assets that totaled $29 trillion.

Source: WSJ

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Over the next 10 years, the Older Americans segment (50+) is projected to grow 23%. By 2020, this market segment should be nearing 119 million people and represent 35% of the total population, as provided by the US Census.

• 78% of 50-54 year olds are online
• 45% of 70-75 year olds are online
• 67% of 70-somethings use a cell phone on a weekly basis
• Older Americans are 27% more likely to visit travel websites than the average internet user, and 98% more likely to visit health sites
• 77% of 50-somethings, 71% percent of 60-somethings and 52% of 70-somethings report having used a search engine in the past week
• 20% of 50-somethings have used a social networking site in the past week
• 24% of those 70+ have watched an online video in the past week

Source:sean omalley.com

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Forrester Research found that while half of marketers said they would boost budgets, social media spend remains very small in proportion to other media — 75% of respondents who knew their budgets said they were planning to spend $100,000 or less over the next 12 months.

Source: study

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