Gunjan Doshi

Startups, Entrepreneurship, Agility, Management & Leadership, Metrics

Entries from July 17th, 2008

A Powerful Market That Is Often Neglected

July 17th, 2008 No Comments

One of the question that is frequently asked by potential investors to an entrepreneur is “what is the size of the target market?”. It is usually not considered wise to go after small markets as the growth opportunity is limited.
I have had the opportunity to observe a premium NYC based angel investment group for [...]

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Appreciative Inquiry - A positive and engaging framework to change management

July 14th, 2008 No Comments

I do assessments on the resources and capabilities of product development organizations. Usually, I follow the following 3 steps

GAP analysis, followed by
Root-cause analysis and then
Suggest core recommendations.

Nowadays, as a result of practicing Appreciative Inquiry, I get lot of insights that I would have usually missed. I have not completely given up the old approach [...]

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Failure to monetize international traffic locally

July 11th, 2008 No Comments

Wall Street Journal had an interesting article on how US web properties are not prepared to monetize international traffic. Increasingly this traffic is from the BRIC countries (Brazil, Russia, India and China) as broadband adoption has significantly increased in these countries. This is an example of how international markets become relevant locally and none of [...]

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“5W” framework of communication

July 11th, 2008 No Comments

One of the issues that start-ups struggle is with issue of communication break-down. As the organization grows, communication goes from “every-one knows everything” to “why was I not told about this?”. One rule of thumb that I suggest to the decision-makers is use the “5W” approach of communication. Any time a decision is [...]

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